You can notice in people around you, the number of applications that they can’t do without,
and you will be surprised!
Statistics indicate that the number of smartphone users now exceeds 2.7 billion users around the world.
Therefore, it is no longer enough to have an application to engage
, but also you have to think
How can you make your online application successful?!
This article will give you a set of tips to help you make your application a success.
In the beginning, we have to know that a successful application combines three aspects in a practical and intelligent manner
They are the market, the user, the product itself.
All of these factors have to work in concert to achieve the customer’s ease of use, smooth performance,
A distinctive addition and finally, the ease of access and handling of the application.
There are some features that you have to work on in this regard and they are divided into:
User-related features such as (good design – taking care of UX, UI – information security – quality and speed of customer service).
Business-related features such as (offers and discounts – low development cost – easy update steps).
Tips to make your online application successful:
1- Get to know your audience:
The important things come first…
If you want to succeed, you have to know who your users are,
and make your app relevant to them.
This helps you on two levels,
the nature and needs of the market that you will enter,
and also how you will address your customers.
How do you get to know your audience?
Start with basic statistics and demographics then expand to get to know them more closely,
such as their interests, feelings, and thoughts.
At first, you will find yourself in front of a large segment of the market and that is okay,
work on reducing it gradually until you get your target segment.
2- Offer a different value:
The secret behind any application is that it adds some value to the user, even game applications offer their users a chance to relieve stress
Or eliminate boredom, and so on.
So you have to think about what added value will your application provide to customers?
The more specific and distinct that value is,
the more successful your application will be.
3- Application design:
Choosing the look and feel of your app design plays a pivotal role in whether or not it is successful
Some people think that the success of the application depends on the number of times it is downloaded, but this is not true
The success of an application is measured by how well it maintains the number of users without a significant drop
This affects the design of the application itself and the quality of UX, UI
Plus Choosing the right technical details for your project.
4- Maintaining the quality of performance:
Many applications start strongly, then the quality of its performance and its interaction with customers decreases,
whether due to the passage of time,
Lack of motivation or focus after the launch,
or because of falling under work pressure and a large number of users…
It’s good to start strong but you have to strategize how to maintain the same level of service you provide from the beginning,
so that your customers will not be disappointed.
If you keep going the same way from the beginning without development,
then you are failing!
You have to set clear development plans for your project in terms of technology, business, and the service provided.
Your customer always needs something new,
and it is normal to start small and gradually grow up
Therefore, if you do not plan how your implementation and operational plan can handle the intensity of work and visitor pressure,
your performance level will decrease over time.
Note all the applications that you use continuously are modified and developed by adding or deleting some features in them
This is one of the keys to the success of an application.
There are many problems in any online store that may stand between owner, and making the visitors of their online store to be clients of their own..
And in this article we are going to mention a bunch of them:
- First Problem:
Wrong targeting for your audience.
Decide who is your perfect client ( Buyer person), in additional to that, know what are his interests.
In sum,The perfect client is the one that has a need for the product or tends to try and use it,
At the same time he is able to afford your product.
1- Firstly, Gather basic data about him like: Location, Age, Work..etc
2- Then, Follow his product buying trip on your online store, and how he searches it and its replacements,
What are his reasons to trust a product? And what are the problems he might face while shopping in your store?
3- At last, Use all that information in targeting him in your marketing campaigns.
- Second Problem:
Problems in the shown product itself.
Study your competitors’ products and most importantly Reconsider the way you show your product.
1- Study “How saturated is the market with this product?”.
2- After that, Ask yourself, “ Is your pricing correct?”, “ Do you need to add some offers?”.
3- Get some help from Professional shooting so that you can show a good image for your product from different angles.
- Third Problem:
Defects in your Online Store.
Contact a Professional IT company so they would check out your stores to identify the problems then give you suitable solutions.
1- Evaluate the speed of your store’s download and its strength.
2- Add a clear and encouraging track for your client to follow it,
For example, from firstly entering the store, choosing the product to finally finishing the buying procedure and pay.
3- Add different types of payment methods so that, like making him decide whether to buy online or when delivery, so that he would be able to choose which is more suitable for him.
1- We Appreciate Your Time:
Time is a big asset in any technical project..
And because we know how much you need your project to be ready as soon as possible in the most perfect way, there will be a whole professional technical team working on your project,
So that we can guarantee you a quick good quality as you aspire.
2- more than just programing:
Making an application – or any other project in that matter- doesn’t only rely on programming,
You also are going to need to design a brand identity to indicate your project’s purposes, or maybe you are going to need to market your project after launching..
This and so many other services that we provide for online projects.
Choosing “Hawzen Tech” equals choosing a fulfilling team that helps you, and be there for your project step by step.
3- We aren’t going you to choose between High Quality / Reasonable prices:
As much as we are concerned about your time, we also care that you start your technical project at the least cost in the market, so that we would make your first step in being online easier.
And though we use the latest programming techniques nowadays, your project’s cost will always go along with your budget.
4- 13 years of Experience:
Because we are in programming business for years, we earned 3 important things:
1- Trust and Success of dozens of clients.
2- We gave so many right consultations and successful solutions to a lot of projects, to help them be in their best image.
3- We give you expectation for mistakes or problems that may face you while applying your project, And what are the fast solutions could be,
So we would save you useless time, effort and worries.
5- Always Support you and grow up with you:
Our Support for you is endless..
And it’s not finished once your project is released, because of course every project needs technical support and continuous follow up..
In “ Hawzen Tech” .. technical support is extended 24/7 for one year and absolutely free!
So that we could assure you that surprising technical failures are Not going to happen.
Most nowadays businesses rely a big deal on Technology..
That’s why most people tend to use technology on their phones more than computers or laptops because it’s easy to access any the time.
And thanks to billions of apps on apple and google stores, we can deal with almost all activities by phones or tablets, including answering messages, e-mails, talking to clients, making a presentation, observing sales reports and checking the latest news…etc.
According to statistics: apps download will pass 284 billion in 2020..
Because of that Applications can achieve so many advantages for your business, whether you have an online store or actual store, a big company or small company..
You can benefit from using applications amazingly!
Here are some reasons:
- Your business will always be seen for your clients
People spend a lot of time using their phones, had you ever considered the benefits of having an application for your business that your clients can use through their phones?
Having an app gives you the ability to contact your clients, as it helps you update your ( important work – offers – products ads..) with your clients directly and saves you time and effort.
- Selling through Mobile Phones
There’s a huge growth in selling through phones since 2012,
Clients buy using applications more than any website because of the significant features that apps offer like: payment, online wallets and more.
A study showed that 500 companies took the path of selling through apps and their sales were up by 80%!
This shows that there is no replacement for making an app for your business.
- Raising awareness of your brand
An application helps you in building your brand, as it works in marketing your brand effectively and reduces the huge cost of ads, but this happens only when it is well-designed.
The more you market your brand, the more clients buy your products or services.
- Increasing Clients’ loyalty
Each business owner wants to have loyal clients, because those are the real asset for having a continuous successful business.
Through your application you show your clients that you understand their needs and care for them.
You can offer on your application rewards for your loyal clients like: free coupons, gifts, upgrading to free membership…
This won’t only keep your clients satisfied, but also will raise sales.
- Enhancing customer service
With apps, customer service is there online 24/7.
Where you can offer customer care services through ( products, comments, common questions, support..).
And to move forward you can offer direct chatting support with chatting robots in your app so that you won’t need the customer service representative 24/7.